Raising awareness


UEBT not only provides the tools for sourcing with respect, we also raise awareness about challenges and opportunities in ethical sourcing and share trends in this space. Our main tools include the Biodiversity Barometer, our annual conference, and our publications.

Tracking consumer expectations: Biodiversity Barometer

The Biodiversity Barometer, UEBT's flagship report, tracks biodiversity awareness among consumers and businesses in the cosmetics and food sectors. It draws on interviews with industry professionals, and pulls together key information from the annual reports of the 100 largest beauty and food companies.

Since 2009, UEBT has assessed consumer awareness among 68,000 consumers in 16 different countries. This decade of research is an invaluable source of knowledge for companies and governments in their efforts to make these sectors more sustainable.

“The Biodiversity Barometer shows we are heading in the right direction to reach the global target of making people aware of the values of biodiversity and the steps they can take to conserve and use it sustainably. However much more still needs to be done” ”

— Dr Cristiana Paşca Palmer, Executive Secretary of the UN Convention on Biological Diversity


Annual conference

UEBT's annual Sourcing with Respect conference serves as the signature event for discussing ethical sourcing of biodiversity. The conference brings together companies in the cosmetics, food, and natural pharmaceutical sectors, as well as experts from governments, international organisations, and NGOs, to share experiences and debate key issues.